Coke Studio is a Pakistani television series featuring live music performances. The program focuses on a fusion of the diverse musical influences in Pakistan, including eastern classical, folk, and contemporary popular music. The show provides a platform for renowned as well as upcoming and less mainstream artists, from various genres and regions, to collaborate musically in live studio recording sessions.
Season One premiered on June 8, 2008 and included a live audience. Season Two premiered on June 14, 2009 without a live audience, eliminating the associated background noise and providing a more intimate atmosphere.
Coke Studio has been popular, receiving critical acclaim and frequently being rebroadcast on television and radio in Pakistan. The official Facebook page of coke studio has more than 400,000 fans.
Video and MP3 files for each song are available for download on the Coke Studio website after each episode airs, along with additional material. The videos are also available on Youtube, which have frequently been viewed and commented on, with the official posting of Chambey di booty viewed over 400'000 times in the first five weeks.
Coke Studio is produced by Rohail Hyatt, of Vital Signs (band) fame, and his wife Umber Hyatt. Featured artists on each episode are backed by a house band and guest artists
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